Most of the pieces are beaded;  many are of limited quantity. If you fall in love with a piece that's been sold out, we'll make another for you, using the same or similar beads. If you see something you like, but would prefer something just a little different (like different colors or a charm or two) we'll be happy to accommodate you . We want to be your favorite source of beaded jewelry. From time to time, we'll offer pieces that are not handmade, but beautiful, simple and elegant.
These are pieces I acquire from trusted suppliers for you at prices I can't pass up.Our goal is for you to be so happy with our jewelry and our service that you'll tell your friends about us.

You may be wondering about the name. My real name is Denise, not Nini. Well over 30 years ago, my toddler age nephew couldn't pronounce "Denise" and decided to call me "Nini", which the rest of the family found quite amusing and forgot
that I had a real name. Since I couldn't shake it, I decided to keep it. By the way, it's pronounced  "NeeNee", not Ninny".

I've always loved beaded jewelry and have been beading for some time now. The pieces that I love are simple and elegant. I'm not a fan of the overdone pieces you see everywhere now. You won't find them here. What you will find are my favorites. If you, like me, appreciate simple pieces, from fun to sophisticated, you'll love this site. 

So start shopping!